Have you noticed the amount of eBooks that are available online? You don’t even have to look very hard to find eBooks on most topics imaginable, from golf to cooking, weight loss to dating, and there’s no small amount on how to make money online too!
Information has always been valuable, and for quite some time now marketers have made lucrative incomes selling informational eBooks on a wide variety of topics.
This is a market that has been tried and tested, and if you want to earn money selling informational eBooks online the first question is: Where do you get them?
Writing New Informational EBooks
One way to get informational eBooks to sell is to write them yourself, or have them written on your behalf.
Whichever the case, this will mean that you’ll have to find a topic that you feel will sell like hotcakes and then write an eBook about it. If you don’t know how to create ebooks, ecovers, etc, you will need to learn how to do so which isn’t all that complicated.
While this is certainly one option, many people shy away from it because of the amount of work and investment required to figure out a topic worth writing about, creating the ebook, and maybe even hiring a writer to do the research and write the eBook.
Bear in mind that you’re also going to have to set up a website to sell your product, and deal with any customer queries, refunds, and so on.
Don’t worry though – this is not your one and only option!
Acquiring Readymade Informational EBooks
If you’re not interested in creating an eBook from scratch – you could acquire some that are already “readymade”.
To do this, you need to find eBooks that you can purchase complete with either resell rights or master resell rights.
Essentially resell rights just mean that you have permission to make as many copies of the eBook as you like and sell them off while keeping all the profits. On the other hand, master resell rights mean that you can do that and at the same time also sell off rights to the product – including resell rights and even master resell rights if you so desire.
If you want to have the ability to modify the ebook to your liking, you will need to get ebooks with private label resell rights. Be sure to check the licenses of any ebooks you get with resell rights so that you know for sure what you can and can not do because the creator may set some restrictions or allow you to do something extra.
Selling eBooks as an Affiliate
Of course, you could opt to sell informational eBooks as an affiliate instead. This will give you no control over the eBook itself, and zero rights to it except to market it on behalf of the owner.
In return – you’ll earn a percentage of the sale price.
Although selling affiliate informational eBooks will give you less profit and less control than any other option, it also will mean that you don’t need to deal with anything related to the product itself, such as customer support, payment processing, refunds, and so on.
Also, you’ll be able to pick and choose from huge databases full of informational eBooks – such as the collection available on Clickbank.
Right now you should be starting to see how you can easily find informational eBooks to sell. From there, the next step should be fairly obvious!
Marketing Informational EBooks
Once you have an eBook to sell – it is up to you to market it and channel traffic towards your sales page or the vendors sales page if you are an affiliate!
While there are so many ways to generate traffic, some of the most popular include:
- Article marketing
- Search Engine Optimization (SEO)
- Pay Per Click (PPC) advertising
- Blog posts and forum comments
- Video marketing
You should be able to ‘presell’ your potential customers by pointing out how your eBook will help them out. That way, when they actually reach your sales page their mind will already be considering buying it.
As you can guess – the skills involved in sourcing, marketing and selling informational eBooks online are fairly diverse.
That is why this is not one of the ‘easier’ ways to make money online.
Still, for all its difficulty there is a lot of money to be made. Some people make tens or even hundreds of thousands of dollars on a monthly basis purely by selling eBooks. So if you’re willing to invest the time and learn the intricacies of marketing – there’s no reason why you can’t do the same!
Remember that at the end of a day any informational eBook will be judged on the quality of the information it provides, and how much that information really does help your customers!