Affiliate marketing is one of the more popular ways to earn money online mostly because it is ideal for beginners and allows marketers to earn an income without actually owning their own products!
Basically, with affiliate marketing you’ll be selling products on behalf of others – and taking a commission from each sale. The exact amount of commission can vary from affiliate program to affiliate program, but while some are as low as 5%, others are as high as 80% of the sale price!
If you’re interested in getting into affiliate marketing however, you should make certain that you know what you’ll need to do if you want to take home a profit.
Choose the Right Niche & Affiliate Products
As you may have noticed there are hundreds and thousands of products out there in many different niches that have affiliate programs, and they range from eBooks and other digital products to actual physical products such as electronics, gadgets, and even clothes and fashion accessories.
This leaves two big questions: Which niche are you going to market an affiliate product to? What product should you promote in a certain niche?
In general, the two important things spouted by most marketers are these:
- Go into niches with a huge demand or problem.
- Choose something that people are already buying, and sell it.
The logic behind this is that:
- A) Niches with a huge demand or problem needing solved will usually consist of a lot of buyers.
- B) If something is already selling well, that means that it has a proven appeal within the target market which should make the job of selling it a lot easier as well.
Of course it also helps if you pick a product in a niche that you’re familiar with, since it will make promoting it a little easier.
If you need some ideas of affiliate networks and programs that you can look into to find affiliate products to promote, I highly recommend you read this: 7 Really Good Affiliate Networks & Programs You Can Join To Make Money
Establishing a Web Presence
Once you have picked out an affiliate product to sell, you’re going to need to have some sort of web presence to sell it from.
If you’d like, you could create a small website or blog related to the niche the product is in and use that as a platform to sell the product. Alternatively, you could even look into sites such as Squidoo and Hubpages that enable people to easily create small pages dedicated to a single topic.
One of the most common techniques to actually sell affiliate products without making it appear as if you’re hoisting the product onto buyers is to use reviews. By reviewing affiliate products on your blog or website, you can tell your customers all about them without it looking like a blatant sales pitch.
Some marketers even design special review sites that review and compare multiple affiliate products within a certain niche; to help interested buyers select one that they feel would be best!
You will find that there are several angles you can take when it comes to creating an affiliate website.
Driving Traffic and Acquiring Customers
No matter how you slice and dice it though, you’re going to need traffic in order to make sales – and that’s why learning how to generate it is going to be a must!
There are several ways that you can actually drive traffic, such as:
- Search Engine Optimization (SEO) to rank higher on search engines
- Pay Per Click (PPC) advertising via Google AdWords or other networks
- Article marketing
- Video marketing
- Forum posts and blog comments
- Social bookmarking
Frankly speaking, driving traffic is a wide area that encompasses numerous options (as you should be starting to realize!) and it is going to be up to you to learn how best to acquire the customers that you need!
You can check out the above two posts to give you some starting ideas on how to drive traffic and market products.
Boosting the Earning Potential of Affiliate Marketing
Now that you know the basics involved in earning a decent income with affiliate marketing – it is up to you to get started!
The first steps are definitely the hardest to take, but although affiliate marketing can be a lot of work at times – you’ll find that it carries a lot of potential too! Not only will you be able to promote multiple affiliate products across various niches, but you could also boost your earning potential by:
- Capturing emails and building up an email list of proven buyers
- Promoting Cost Per Action (CPA) offers alongside affiliate products in your niches
- Taking part in Joint Ventures (JVs) which are essentially ‘exclusive’ affiliate programs
If you like, you could look on affiliate marketing as the launching pad that you use to progress into other types of internet marketing. It is easy to get into, but carries a lot of potential for success even way down the line!
Of course, this article isn’t going to provide you with all the information you need to really make money with affiliate marketing so I am going to list a resource that I think you will enjoy and benefit from.
Affilorama – This is one of the resources I used to start earning money with affiliate marketing and they provide great free information to help you start making money with affiliate marketing.
They have tons of information that range from the basics to the advanced stuff. Basically, it is complete affiliate marketing training from A-Z and you are sure to learn what you need to be successful with affiliate marketing.